Every year on 9 August we celebrate Women’s Day in South Africa, and in Celebration of this day Samsung Clearwater made their customers feel special by adding a little gesture to make their shopping experience an extra ordinary one. “We gave our customers a gift hamper, chocolates, bath salts and roses.” Public relation practitioner Narisha Somaroo commented “ the most touching experience of my day was having a cancer survivor shopping with us and she commented that we made her day by adding a little more to her shopping experience, it was good to know that we were the reason for her smile”.