The largest independently owned, and fastest growing Appliance and Electronics Retail outlet in South Africa, Hirsch’s, will be opening its doors in Brakpan on November 11. Company CEO and Founder of the Hirsch Group, Allan Hirsch says that they are hugely excited about the move to Brakpan. “We believe that if you don’t grow, you die. We are always looking for new opportunities to grow our business, particularly in areas that are rapidly growing themselves. We chose Brakpan because of its rapid expansion. We have great faith in the potential of the area.”
The Hirsch’s started off small, but built a strong base of customers over the years, first with repairs and second-hand repaired appliances and then into a fully fledged appliance retailer. Hirsch’s is very much a family run business with all four members of the Hirsch family involved in day to day operations.
Over the years the company has continued to build a solid reputation by being associated with big brands, giving good service and carrying a wide range of products for the home. In KZN in 2000, they started their Home Store concept, where almost everything for the home can be purchased under one roof.
Today Hirsch’s has grown into a chain of mega appliance and home furnishing stores in KZN the Cape and Gauteng. At the end of the last financial year, their turnover was close to R1.5 billion.