Over the last 25 years we have developed a visionary and successful way of doing business by supplying millions of South Africans with top quality goods for their homes.
At HomeChoice we think of our customers as members of a huge, extended family with different wants, needs and desires. To meet their exacting requirements, we have structured our business in a way that is both commercial, allowing us to move quickly to stay ahead in a competitive world, and inclusive – by keeping our ears open to the social needs of South Africa.
Now firmly established as the leading catalogue retailer in Southern Africa, our ongoing commitment to our customers can be summed up in four simple words:
1. Quality
2. Value
3. Service
4. Style